Designing for Growth and Purpose

As a designer for Janbala, I joined a project focused on expanding an online travel platform tailored to millennial travelers, integrating new features while aligning with the brand’s philanthropic mission.

Collaborating with Marketing to Strengthen Brand Identity

Working closely with the marketing team, we identified areas to reinforce Janbala’s unique brand message and voice, ensuring that each design decision resonated with the target audience’s values.

Enhancing Site Functionality and User Experience

We introduced new functionalities across key pages, while strategically redesigning select pages to accommodate scaling needs and improve the user experience.

Impact and Results

Through cohesive design and brand alignment, Janbala became better positioned to engage its millennial audience, providing a seamless and purpose-driven travel experience.